There has been a lot said about our current time being a part of the digital era. Older methods of reaching customers such as leaflet distribution are being put aside in order to keep up with current cutting-edge techniques such as social media. There’s a culture of bigger, more, faster, better. But how does this climate serve business owners? Do you ever find yourself completely overwhelmed by the amount of marketing tasks you need to do in a day, let alone a week or a month? If you’re struggling, you’re not alone. More and more business owners are disavowing the digital path by returning to tried and tested marketing interventions such as letterbox leaflet distribution. Ultimately, it’s your choice whether you want to participate in the competitive and exhausting world of social media or return to the basics that work.
• An Alternative – When the digital channels are clogged with advertisements for business, how can you cut through the chatter? You find your prospect in another channel, such as leaflet distribution.
• Personal Delivery – While a digital advertisement does deliver itself to the prospect’s screen, now with so much competition for attention on such screens, the effectiveness of these adverts is questionable. But with letterbox leaflet distribution, you can find your potential customer right at home, checking their mailbox. It goes straight into their hands and is seen directly.
• Local Relevance – Leaflet and flyer distribution is successful because it’s relevant to your target market in your local area. You can control what demographic sees your advertisements in a much simpler way than social media.
• Affordable Costs – Ofall the marketing methods out there, leaflet distribution is one of the most affordable for a great ROI that’s easy to track. Why waste your money on digital methods when a simpler solution exists?
If you want to get the most from your marketing in a digital era, perhaps the best idea is to buck the trend and choose a method that’s tried, tested and successful. We’re talking about letterbox leaflet distribution. To net the benefits of leaflet distribution for your business, call Letterbox Distributors now on (03) 8761 6301.