How to Plan a Letterbox Drop: A Week-by-Week Timeline
Plan a letterbox drop about four weeks before you want it in letterboxes if we're printing your flyers, or two weeks if you're supplying them. Mo...
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Christmas Letterbox Drops 2026: Deadlines and What to Send
The last letterbox drop that lands before Christmas 2026 goes out in the week of Tuesday 22 December. To make it, book by Thursday 10 December, o...
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No Junk Mail Stickers: What They Mean for Your Letterbox Drop
A No Junk Mail sticker means the household has asked not to get advertising in their letterbox, and we skip every letterbox that has one, so your...
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A4 vs DL vs A5: Which Flyer Size for a Letterbox Drop?
For most letterbox drops, A5 is the best all-round size, but DL, A5 and A4 flyers on standard stock all cost the same to deliver with us, so choo...
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How Many Letterbox Drops Before It Works?
Plan on at least three drops to the same homes before you decide whether letterbox marketing works for your business, and measure each drop separ...
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Best Time of Year for a Letterbox Drop in Australia
The best time for a letterbox drop is a few weeks before your customers make the decision you want to win, so the right month depends on your bus...
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The Rules Flyer Distribution Workers Should Always Follow
Letterbox distribution is the public face of every campaign. Walkers interact with thousands of letterboxes, hundreds of streets and dozens of re...
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How to Measure the Success of a Flyer Distribution Campaign
Most flyer campaigns don't get measured properly, which is why most businesses underestimate the channel's effectiveness. Without prope...
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Flyer Distribution Strategies for Melbourne’s Eastern, Northern and Western Suburbs
Melbourne's eastern, northern and western suburbs have distinct demographics, housing stock, buying patterns and cultural identities. A flye...
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How to Create Flyers That Work for Both Homes and Businesses
Some businesses serve both residential and commercial customers. Plumbers fix home leaks and commercial water mains. Cleaners do houses and offic...
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Common Flyer Design Mistakes That Cost Businesses Customers
A flyer can fail in dozens of ways. Eight specific design mistakes account for most of the failures we see across Melbourne small business campai...
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Letterbox Distribution in Apartment Complexes: Challenges and Opportunities
Apartment buildings present specific challenges and specific opportunities for letterbox distribution. The challenges are access (secure foyers, ...
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