Christmas Letterbox Drops 2026: Deadlines and What to Send

The last letterbox drop that lands before Christmas 2026 goes out in the week of Tuesday 22 December. To make it, book by Thursday 10 December, or by Thursday 3 December if we’re printing your flyers too.

December is the busiest month of the year for letterboxes. Retail catalogues, Christmas menus, holiday trading hours and new-year offers all compete for the same space, so the earlier weeks fill first. Here are the dates, then what tends to work.

Christmas and new year deadlines

Each run is delivered across the week that starts on the Tuesday shown. Deadlines are 12pm AEST.

Delivery week from	Your flyers: book by	Flyers at our warehouse by	We print: book by	We print: artwork and payment by
Tue 1 Dec	Fri 20 Nov	Mon 23 Nov	Fri 13 Nov	Mon 16 Nov
Tue 8 Dec	Fri 27 Nov	Tue 1 Dec	Fri 20 Nov	Mon 23 Nov
Tue 15 Dec	Fri 4 Dec	Tue 8 Dec	Fri 27 Nov	Tue 1 Dec
Tue 22 Dec	Thu 10 Dec	Fri 11 Dec	Thu 3 Dec	Tue 8 Dec
Tue 29 Dec	Wed 16 Dec	Thu 17 Dec	Wed 9 Dec	Fri 11 Dec
Tue 5 Jan 2027	Tue 22 Dec	Mon 28 Dec	Fri 18 Dec	Tue 22 Dec

Runs carry on weekly through January. The weeks of 23 November and 30 November are peak catalogue season nationally, so book the runs around them early. We confirm your exact dates with your quote.

Which week to pick

• Christmas shopping and gift offers: the weeks of 1 or 8 December. People are still planning, and your flyer has two or three weeks to work.
• Christmas menus, functions and catering: 1 December at the latest. Work parties and family lunches are booked well before the week itself.
• Holiday trading hours and last-minute offers: the week of 15 or 22 December.
• New-year offers: the weeks of 29 December or 5 January. Gyms, tutoring, real estate appraisals and home services all do well when people are home and making plans.

What works in December

A December flyer has a lot of company in the letterbox, so it has to earn its place in seconds.

• Put a date on the offer. “Book by 18 December” gets a response. “Ask about our Christmas specials” does not.
• Make one thing the headline. Your best offer or your trading hours, not both at the same size.
• Give it a reason to stay on the fridge. Holiday opening hours, a January booking calendar or a menu with prices all get kept.
• Make it easy to act. A phone number, a short web address and a QR code, so you can also see what the drop brought in.

A DL or A5 flyer is enough for most December offers. If you’re not sure which size suits yours, see A4 vs DL vs A5.

Who drops in December and January

• Retail and shopping centres: Christmas catalogues and late-night trading.
• Restaurants and cafes: Christmas menus, functions and holiday hours. See restaurant and menu letterbox drops.
• Real estate agents: “thinking of selling in 2027” appraisal offers, which land well while owners are home over the break. See letterbox drops for real estate agents.
• Trades and home services: summer work such as air conditioning, pools, gutters and gardens. See letterbox drops for tradies.
• Schools, childcare and tutoring: 2027 enrolments and holiday programs. See school and childcare enrolment drops.

How many homes, and what it costs

Our minimum run is 10,000 homes, and 10,000 homes costs about $1,085 + GST to deliver, including the booking fee and fuel levy. Every suburb page on this site shows how many homes it has and the nearest 10,000-home run around it. Full prices are on our letterbox drop cost page.

One drop rarely does it on its own. If December matters to you, a drop in early December and another in January usually beats one big drop in the busiest week. See how many letterbox drops before it works.

Book your Christmas drop

Tell us your areas and the week you want. We’ll map the walks and send a firm quote within 6 hours.

Get a quote or call (03) 8761 6301.

More plain answers: all our letterbox drop guides and tips.